Protecting The Farmers By Direct Trade

Protecting The Journey of the coffee bean

Shop now

Our Journey

Founded by a group of coffee lovers ♥

Our Journey

Founded by a group of coffee lovers ♥

What is Direct Trade?

At HYPE COFFEE, we believe great coffee starts with real relationships.

Direct Trade means we work directly with coffee farmers — no middlemen, no guesswork.

This way, growers get paid fairly and we get the highest quality beans, straight from the source.

It’s better for farmers, better for transparency, and way better for your cup.

feature-item-1
Safe and sustainable farming methods
feature-item-2
Guaranteed minimum prices to protect farmers
feature-item-3
Community development funds in coffee-growing regions

Hype Coffee founded in 2024 with a vision for an honest good product. In which our farmers are at the center. Our farmers make our beans so we can have delicious strong, smooth cups of coffee.
Our office is located in the netherlands where these delicious beans are roasted. We live to bring more joy and flavor to your morning with this new and youthful and honest bean brand

Before/after Roasting

Straight from the farmer & Roasted in The Netherlands

Only Specialty Beans

We source high-quality, traceable beans with a focus on sustainability and taste.

Dialed-In Roast Profiles

Each bean is roasted to bring out its unique character. No shortcuts, just precision.

Only Specialty Beans

We source high-quality, traceable beans with a focus on sustainability and taste.

Dialed-In Roast Profiles

Each bean is roasted to bring out its unique character. No shortcuts, just precision.

Bold Flavor, No BS

Forget the fluff — just strong, smooth coffee that gets you going.

Freshly Roasted, Weekly

Small-batch roasting every week on tuesday to lock in peak flavor and freshness.

Bold Flavor, No BS

Forget the fluff — just strong, smooth coffee that gets you going.

Freshly Roasted, Weekly

Small-batch roasting every week on tuesday to lock in peak flavor and freshness.

Our Specialty Coffee Beans